Case study:
Revolut
A sustainable Pride Week
merchandise campaign
Unify brand presence through branded merchandise
Revolut set out to mark Pride Week with a campaign-led merchandise range that expressed the brand with pride while staying true to its sustainability commitments. The collection needed to feel celebratory and unmistakably Revolut, using considered, eco-conscious products rather than throwaway giveaways. JSM designed and produced a cohesive range built around a reimagined ‘Rloveut’ identity, aligned to the campaign and the brand’s values.
Their challenge
Revolut wanted merchandise that did two things at once: celebrate Pride Week with genuine brand expression, and reflect the company’s commitment to sustainability. That meant a campaign-specific range that felt authentic to the brand, avoided disposable product, and still delivered the quality and cohesion expected of a global fintech name.
Our solution
JSM developed a branded range built around a reimagined “Rloveut” logo created for the campaign, spanning clothing, bags, accessories and eco-conscious products. Every item was designed to carry the Pride Week message while staying consistent with Revolut’s brand identity and sustainability values, giving the campaign a considered, cohesive look across the whole collection.
Revolut is a global fintech company offering a wide range of financial services, from payments and cards to currency exchange, through a single app.
Key achievements from our partnership
- Created a campaign-specific merchandise range for Pride Week
- Delivered branded items across clothing, bags and accessories
- Built the range around eco-conscious products in line with Revolut’s sustainability values
- Reimagined the Revolut identity as a bespoke “Rloveut” campaign logo
Key results from our partnership
- Strong brand visibility throughout Pride Week
- Clear alignment between the merchandise and Revolut’s campaign messaging
- A high-quality, cohesive product range that reflected the brand and its values
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From first ideas to final delivery, every project is handled with care, creativity, and attention to detail. Whether it’s branded merchandise for a global campaign or a bespoke corporate gift order, our commitment to quality and consistency never wavers.